The Shift With Bassem Saber
Deep dives with real people from across the globe, sharing their life and business stories, raw lessons, and unapologetic insights with Bassem Saber.
The Shift With Bassem Saber
Latest Episodes
Majda Rochdi: A Top Voice in the MENA Transportation Industry
In this conversation, I'm joined by Majda Rochdi, who leads marketing and communications across the MEENA region for UD Trucks.Her career runs from Nissan through nearly a decade at Volvo to where she is now, but what interested me wasn'...
How Ahmed Grew His Business from 50 to 2,000 Employees in 5 Years
In this conversation, I’m joined by Ahmed Al Afifi, CEO of Data Direct Group, a company that has scaled to over 2,000 employees across the region.Ahmed shares how his journey began, the early decisions that shaped his path, and what it ...
How Sali Zein Created One of the Region's Top Beauty Brands
In this conversation, I’m joined by Sali Zein, founder of Siella Beauty, one of the fastest-growing beauty brands in the region.Sali shares how her love for beauty started long before Siella existed, and how that passion became the fou...
$18M Revenue, 35% Net Profit – Inside Eddie Maalouf’s Agency Model
In this online conversation, I’m joined by Eddie Maalouf, who built a predictable and scalable business that generated $18M in the last 12 months with a 35% net margin.This episode goes beyond the numbers. We break down the real levers ...
He Sold His Apartment and Built the Middle East’s Largest Trampoline Park Empire.
Doran Davies and his partner Ross Milton founded Bounce Middle East almost adecade ago. Since then, it has grown into the region's leading entertainmentvenue welcoming over 1 million visitors every year.Their story...