Masters of Marketing
Deep dives with marketing masters from across the globe, where they share their marketing best practices, experiences, and insights with Bassem Saber.
Masters of Marketing
(Arabic) Social Media and Influencer Marketing from the Eyes of Wadih Elnajjar
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Bassem Saber
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Episode 15
Some social media "influencers" discredit the name. Others add enough value to their audience to become a true star. Wadih Elnajjar is the type of content creator who has been in the industry for years, and whose experience, following, and engagement rates are unmatched within the region. Join us as Wadih shares his story on how he achieved stardom through social media, the pitfalls that many businesses and influencers fall into, and much much more.